Limited Service Restaurant

You’re working more creatively than ever to retain patrons, master delivery, and contend with rising labor costs. As operational innovation becomes more important, Simplot’s broad portfolio delivers the on-trend flavors and labor efficiency you need.

Bestselling Products

Select Recipe Fries
Select Recipe® Fries

Featuring a chef-crafted recipe with real sea salt to deliver outstanding flavor, first bite to last.

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Blue Ribbon Fries
Blue Ribbon® Fries

The definitive fast-food fries! No coatings, no 
skin—just great potato flavor in XLF lengths.

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What’s Happening in Limited-Service Restaurants

Labor Cost
Higher Labor Costs

More consumers are searching for healthy yet indulgent options when they dine out.

Delivery
Adapting for Delivery

Operators are refining their recipes to overcome the rigors travel time.

Digital Marketing
Digital Domination

Digital marketing—social media in particular—is now the primary channel for most operators.

Plant Based
Customization

Consumers are consistently demanding more build-own-options.

Recipes and inspiration

From dine-in to take-out to catering, we offer hundreds of kitchen-tested, foodservice recipes to take your menu to the next level.

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Kitchen Stories

Boise State University

See how Boise State’s Alberstons Stadium ran up the score with loaded fries.